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At Cefinn Store, we value your privacy as much as we value the craftsmanship of our premium womenswear. This Privacy Policy outlines how we collect, use, and protect your personal information when you visit thecefinnfashion.com or make purchases from our collections.

1. Information We Collect

To provide you with our signature shopping experience, we collect:

  • Personal Details: Name, email address, phone number, and shipping/billing address when you make a purchase from our workwear or occasionwear collections.
  • Payment Information: Encrypted card details or digital wallet information for processing transactions through our PCI-DSS compliant system.
  • Order History: Records of your purchases across our tailored suiting, knitwear, and coordinating sets collections.
  • Device & Browsing Data: IP address, browser type, and pages visited to enhance your browsing experience.
  • Preferences: Style selections and wishlist items to personalise your experience with our signature edits.

2. How We Use Your Information

Your information enables us to provide the effortless sophistication you expect from Cefinn:

  • Process transactions for our premium collections with 3D Secure authentication
  • Personalise recommendations for wedding guest looks and seasonal wardrobe updates
  • Provide customer support for made-to-order pieces and international deliveries
  • Send carefully curated updates about new arrivals in our tailoring & suits collection (with your consent)
  • Improve our website functionality for browsing our holiday shop or workwear essentials
  • Prevent fraudulent activity on high-value purchases

3. Data Sharing & Disclosure

We treat your data with the same discretion we apply to our designs:

  • Service Providers: Trusted partners for payment processing (Visa/MasterCard), shipping, and IT support, all bound by confidentiality agreements.
  • Legal Requirements: When necessary to comply with UK and international laws regarding premium fashion retail.
  • Business Transfers: In the event of company restructuring, with continued protection of your data.
  • We never sell your personal information to third parties for marketing purposes.

4. International Data Transfers

As we serve discerning clients worldwide (excluding certain Asian and remote regions), your data may be transferred outside the UK/EEA. We ensure all transfers comply with GDPR requirements through Standard Contractual Clauses or other approved mechanisms.

5. Data Security

We protect your information with the same precision we apply to our cashmere selection:

  • 256-bit SSL encryption for all transactions
  • Tokenization technology for recurring payments
  • Regular security audits of our systems
  • Limited employee access to sensitive data

6. Your Rights

You maintain control over your personal information:

  • Access: Request a copy of your personal data
  • Correction: Update inaccurate information
  • Deletion: Request removal of your data (subject to legal requirements)
  • Objection: Opt-out of marketing communications
  • Restriction: Limit how we use your data
  • Portability: Request transfer of your data to another service

To exercise these rights, please contact our Newcastle team at [email protected].

7. Cookies & Tracking Technologies

Our website uses cookies to create a seamless browsing experience:

  • Essential Cookies: For checkout functionality and account security
  • Performance Cookies: To improve our site’s performance
  • Functional Cookies: To remember your preferences for our collections
  • Marketing Cookies: For personalised recommendations (with consent)

You can manage cookie preferences through your browser settings or our cookie consent tool.

8. Policy Updates

We may update this policy to reflect changes in our practices or legal requirements. Significant changes will be communicated to customers purchasing our signature edits or made-to-order pieces.

9. Contact Us

For privacy-related inquiries, please contact:

Cefinn Store
Data Protection Officer
89 Northumberland St, Newcastle upon Tyne, GB CH3N 6VP
[email protected]